Using Google Ads to Boost Online Presence
If you are alive in the 21st Century, then you cannot escape the dominance of
Google in everyday life. Don’t know something? Google it. Google is so powerful that it has become a verb in our everyday vernacular. That is why using Google Ads is a crucial part of the online marketing success that we have had with our clients. We utilize
Google Ads
in a way to immediately get eyes on your business which is the most secure method for generating sales leads online.
The key to properly using
Google Ads is to understand all of the possible benefits to be gained and making sure to take advantage of all of them. These ads have the ability to drive people to your website, but our goal is to make sure that you are ready for the traffic it creates as well.
Google ads
also allow us to take a targeted approach to marketing by combining the efforts of
SEO and the ad itself. One of the reasons that
Google ads
are not only effective but cost efficient is because they have to actually work at getting you clicks in order to make money.
Taking advantage of the boost that you can get from Google Ads
will dramatically increase your sales leads which you can then turn into real money for your business. Our team is here to help you utilize this tool to the fullest and make sure that it is a productive way to spend your ad dollars.
Turning Temporary Google Ad Boosts into Big Picture Gains
Ultimately, we do not want you to have to pour out funds for Google Ads all the time for the duration of your business. The goal of using these paid ads is not just to benefit from their temporary boost to your online presence but to be a building block for your business to become the king of the market. When we run Google Ad campaigns, we are not just looking to use them to make those sales but to take the analytics and increased traffic for future sales goals. The more that we can boost your business and create the reputation that you are the most trusted place to go in your particular market, the less you will have to rely on boosts to get eyes on your advertising.
The main thing that we want you to know about working with Revive & Shine Digital Marketing is that we are going to build your business’s online marketing in such a way that you see long term benefits. Each and every time you invest in a marketing campaign through us, we want you to see the big picture and how this is going to affect your overall performance online.
If you are interested in learning more about how
Google Ads
work and how our team can use them to make sure you can corner the market in your area, then call us for a free consultation.
Finding the right keywords is a crucial aspect of any successful online advertising campaign. If you already have a Google Ads account, I will leverage the existing data to gain valuable insights and a great starting point for keyword research. On the other hand, if we're starting from scratch, I will meticulously build a relevant keyword list that forms the foundation of your campaign. By identifying the most appropriate keywords, we can effectively target your desired audience and maximize your campaign's reach and visibility.
The structure of your campaign plays a pivotal role in achieving high-quality scores and driving optimal results. Upon reviewing your current campaign setup, I will ensure that your ad groups are strategically organized to generate high-quality scores. If the existing setup is less than ideal, I will revamp the ad groups, ensuring that the quality scores, ads, and landing pages are all highly relevant. A well-structured campaign increases the chances of capturing the attention of potential customers and driving them to take action.
Compelling and engaging ads are essential in capturing the attention of searchers and enticing them to click. I will craft ads that are not only relevant to the keywords being targeted but also feature strong calls to action. By creating impactful ads, we increase the likelihood of attracting clicks from users who are genuinely interested in your products or services.
Continuous testing is a key aspect of campaign optimization. I will consistently monitor and analyze the performance of your landing pages and their alignment with keywords. By conducting rigorous testing, we can identify the best-performing combinations, refine our strategies, and ensure that your campaign is delivering the best possible results. This process allows us to continually improve performance and maximize the return on your advertising investment.
Effective management of a paid search account requires comprehensive call tracking capabilities. By integrating call tracking within your ads and landing pages, we can accurately measure and analyze the various ways customers are reaching out to your business. This valuable data enables us to optimize your campaign further, enhance customer experience, and maximize the benefits derived from your paid search efforts.
Extensions are powerful tools that can make your ads stand out and provide additional information to potential customers. I will thoroughly test and implement extensions whenever applicable to improve conversions. By leveraging extensions such as sitelink extensions, call extensions, and location extensions, we can enhance the visibility and effectiveness of your ads, ultimately driving higher engagement and conversion rates.
Ensuring the relevancy between keywords and landing pages is crucial for a successful campaign. However, what matters even more is that your landing pages effectively guide users to take the desired action, whether it's making a purchase, filling out a form, or contacting your business. I will work closely with you to optimize your landing pages, ensuring they provide users with the necessary information and motivation to take action, ultimately increasing your conversion rates.
You will never have to wonder about the performance of your campaigns. I will provide you with comprehensive monthly reports directly to your email.
You will never have to wonder about the performance of your campaigns. I will provide you with comprehensive monthly reports directly to your email.
You want to grow your business. Let us help!
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